Another Crazy Day of Goodness! (64% funded!)

Today was day 3 of the campaign. We are 64% funded, and gaining traction in the world outside my friends and family. Don't get me wrong, my friends and family are STUPENDOUS, but you can't build groundswell in a closed environment. What this means is that word is getting out in the Kickstarter world, Plus Size blogging world, people who want more fashion options, and people who believe in loving yourself and the body you're in today, and dressing well within it. I like this world!

Today has also brought some amazing attention. Marie Denee of The Curvy Fashionista, Gwen DeVoe of Full Figured Fashion Week, CeCe Olisa of The Big Girl Blog, and Patrice Grell Yursik of AfroBella Blog all shared word on their various social media platforms. Diana Rajchel of FatChic did an additional article about the Kickstarter campaign and featured the pitch video on her blog this evening, and I have a meeting with Aimee Cheshire of Madison Plus to show her the samples next week.

In the most fulsome press report to date, the blog Manolo For the Big Girl wrote an astoundingly great piece on Cabiria and on the Kickstarter push and I'm really honored that it's so good and, well, out there. I really felt like this was a writer got the message, and that's a thrill.

What an amazing adventure this is - scary because it's a whole new world of information and a very real deadline with real consequences, but thrilling because we should all be so lucky to learn so much and be supported by so many.

More posts coming soon! In the meantime I leave you with a photo from Cabiria's studio/ Kickstarter HQ. I'm sure they do it exactly the same way at PBS...

-Eden

Kickstarter Swag and Major Interest in Cabiria!

Hi friends,

It's been an absolutely crazy ride so far, and we're only 2 days in. Oh my! To update you on what's happened on the Kickstarter page in the past 24 hours, it's going to take a few paragraphs.

http://www.kickstarter.com/projects/cabiriastyle/get-cabiria-plus-size-ss13-collection-into-stores

There's the link for good measure. So, onward!

We have been up and running for 2 days, and in that 2 days we've gotten 49% of our goal funded, raising $3,972. Woo hoo! Way to go guys! Thank you so much!! Now we need to figure out where we can direct the campaign other than obvious choices.

Another big chunk of great news today: We were contacted by some major players in the online plus size retail community today, interested in how they can work with us. Also, the fantastic Gwen DeVoe who started Full Figured Fashion Week crossposted to her extensive plus size contacts about us, which should bring in some really great targeted interest. Madison Plus is interested in doing a curated sale of Cabiria as part of the launch on their page, Abbey Post wants to use Cabiria when they kick off their selling platform, Mad Chic wants to work with us, and Double Chin Win does too! Market interest! Yay!

And I also found out today that I couldn't upload photos of the swag to the specific areas of the campaign where the backing $$ boxes are, so I loaded them into the body of the campaign. Yes, you can now see what's on offer when you donate!

And for good measure, I'm doing the same thing here.

The Coloring Book:

The Bistro Mug:

The Gregory's Coffee Full Bodied Italian Roast:

The Canvas Boat Tote:

and the Dark Chocolate Covered Espresso Beans:

Thursday brings Day 3 of the campaign, and let's see what an be accomplished. Maybe a new avenue of potential? Crossed fingers!

- Eden

Kickstarter Campaign is LIVE! Raising funds for swag!

Hello friends,

What a great day! In addition to launching the line and getting huge amounts of wonderful feedback and interest on social media platforms, we got approved for our Kickstarter Project! It's called Get Cabiria Plus Size SS13 Collection Into Stores and that's exactly what we plan to do.

The web address is http://www.kickstarter.com/projects/cabiriastyle/get-cabiria-plus-size-ss13-collection-into-stores. Click on any of the links in this post or copy that link into your browser to be taking to Kickstarter's Project page.

We have until November 21st - the day before Thanksgiving - at 5:08pm EST to raise $8,000 or we get nothing at all. What a challenge, but one I know we can meet. The $8,000 is to pay for grading (sizing up and down) costs for each pattern, factory productions fees (higher here in the US than abroad, but so important to keep skilled jobs local), shipping costs, website development, and marketing to let the buyers know about our SS13 line.

This is what the front page of the campaign looks like, including our URL:http://www.kickstarter.com/projects/cabiriastyle/get-cabiria-plus-size-ss13-collection-into-stores

If we raise more than $8,000, I have big plans, including expanding production abilities, printing our own fabrics, showing the line at trade shows, upgrading our website and e-store, expanding into new markets, and paying photographers, models, assistants and web developers, etc. a fair wage for their services.

I NEED YOUR HELP TO ACHIEVE THIS GOAL!!! Please donate what you can; we have great incentives in the offer starting at ridiculously low pledge amounts, so that little drop in the bucket plus others makes for a huge flood. And even if you don't choose to contribute, please boost the signal by passing along the message to all your pals. Anyone who believes in equality entitlement, or body pride, or American small business entrepreneurship, or just beautiful clothes. Every ripple outward helps.

I can't wait to see what's in store this month, and I am already so thankful!

- Eden