SS15 La Strada per CABIRIA and Cabiria Collections

Showing posts with label Maxey Greene. Show all posts
Showing posts with label Maxey Greene. Show all posts

August 23, 2014

This Week: Delivery, Monday: Photoshoot, Imminently: AW1415 Release!

Hello friends!

My apologies for not posting more frequently, but I've been very busy ushering in the new La Strada per CABIRIA and Cabiria collections, coming out imminently!

Delivery is always frenetic, but that's a very very happy thing.  Here's a few photos from the ironing and finishing area at the factory.


And here's one of our racks getting sorted out for pre-orders.  


Some of our great stockists are Bombshell Boutique in St. Paul, MN, Boutique Larrieux in Milwaukee, WI, HeyGorgeous, Madison Plus Select, and MS.SVG in London, UK.  I get so excited shipping these out!

We are also participating in a Pop-up Shop in Chicago on the weekend of September 5th and 6th run by Stephanie Sack (formerly of Vive la femme) and Lydia of Boutique Larrieux.  It will be held at Ganesha Yoga Chicago ONLY that weekend.  Lucky Chicago folks will get a first peek at much of the new line!

In a VERY few days, we'll be shooting our new lookbook and catalog.  As you know, the La Strada per CABIRIA line is our funkier, less expensive line, and we're including a lot of separates to add to our dresses. The collections are called Via Ostia, after the road to the ancient seaside town of Ostia Antica about 15km from Rome.  In the movie "Nights of Cabiria", this road is where Cabiria and Wanda and their friends live and work, and in real life it's a gorgeous archaeological site.  It's also a part of the Roman city perimeter, and thus has a lot of astounding street art along the way.



We'll be working with the stunning Maxey Greene, the face of our company for 3 seasons now, Chearice Vaughn, whom you may remember from the NYFW show last September, and Connie Andrade, whom I'm thrilled to finally work with after all this time.

Maxey Greene

Chearice Vaughn

Connie Andrade

I can't wait!!!

And then, after all the photos are shot and all the factory items are collected, and everything happens in a moment's time, we anticipate launching the new Via Ostia collection of Cabiria and the Inaugural collection of La Strada per CABIRIA around the first week of September.

Lots more information will be coming soon, so look out!

All the best, 
Eden









October 22, 2012

Crack the Champagne, it's Opening Day!

OPENING DAY! It's here, it's here! After many months of hard work, today is launch day for the new website, the e-store for presales and wholesale, the unveiling of the SS13 Lookbook, Collection in catalog view, and the Behind the Scenes video, which shows the making of our lookbook, and is an important part of our Fundraising Campaign.



Currently we are waiting final approval from Kickstarter to launch that campaign, which means that while there are links to the campaign on our Incentives page and our Thank You page, they are not yet functioning links. I know this already, so no worries! As soon as that campaign goes live, I will let you all know, for sure.

We are also listed as "Coming Soon" on all the items in our Online Store. This is to give an opportunity to Plus Size boutiques to order for delivery in late winter so you can all have access up close and personal with our sumptuous clothes. Once we cover presales, I will open the store up at a retail level for online direct to you ordering.



Thank you again for following this amazing adventure and believing in Cabiria so wholeheartedly! If you have any suggestions for better site functionality that either I can achieve or you know specifically how to implement, please let me know immediately and I will try my best to put it into action. Also, please Subscribe to our newsletter which will help cut down on redundant cross posting, and "Like" us on Facebook, which will help as well.



For Press and Publicity inquiries, please email press@cabiriastyle.com.
For Wholesale Access to Linesheets, Terms and Order Forms, please email wholesale@cabiriastyle.com (you will need a password).
For all other inquiries, please email info@cabiriastyle.com and I'll respond as quickly as possible. Thank you again, and stay tuned for the Kickstarter campaign!

Let's crack some champagne on this hull!

xoxo, Eden

October 20, 2012

Everything Coming Together This Weekend

Hello friends,

I have been working really hard the past few weeks to get all the ducks in a row and to introduce you to the new line, website, lookbooks, and videos for Cabiria. I have had a lot of help, and it's really great, because no one can do something this ambitious alone.

I have also learned a lot in the process. For instance, my initial desire was to launch all the new website, e-store, and Kickstarter campaign all at the same time. I should have read the fine print that said it takes up to a week for Kickstarter to approve my campaign application. That's okay - it means that the website and e-store will be open and tested live.

Live? Did I say live? Yes I did! And that's the most exciting news of all: we are going to be ready to launch and show off the website and lookbooks and catalogs Sunday or Monday! Tell your friends, tell your neighbors! In the meantime, here's another teaser from the photoshoot, the back cover of our lookbook:



And one more, with our music credit for El Haru Kuroi:



Mama Dog took quite a shine to Maxey on the location shoot - protective sweet old girl.

Stay tuned over this weekend, and get all the new developments as they come together!

xo, Eden